Customer consumption with ICBC bank cards amounted to RMB 103.9 billion during the seven-day “Spring Festival” holiday, in which credit card consumption accounted for RMB30.2 billion, up by 57.9% versus the same period of last year.
According to an official with ICBC, with a view to providing high-quality and high added-value payment services, the Bank has innovated and expanded the capacity of its bank card services and optimized the card use environment in response to the rising consumption demands of residents for travelling, shopping, catering, leisure, entertainment and transportation during the holiday. In addition, a variety of promotional activities were rolled out to encourage consumption with bank cards at home and abroad, including “I GO GLOBAL”, “Luck-Go-Round”, “Pay with Bonus Points” and “Shangri-la Hotel Promotion”.
Since last year, ICBC has launched a number of characteristic credit card products with enriched functions to meet the diversified and customized demand for consumption with bank cards. For example, in terms of mobile payment, the Bank was the first to launch the “Cloud Quick Pass” credit card designed to provide cardholders with convenient and instant payment services integrating online and office payment modes. With respect to business travelling products, the Bank issued some featured credit cards, such as Aviation Business Card and Chimelong Co-brand Credit Card featuring theme park trips. Nearly 3,000,000 Chimelong Co-brand credit cards have been issued in less than one year since its promotion. In cross-border consumption, the “I GO” credit card was launched to expand the functions of global travel credit card.
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